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Meet Nayeri,

a systematic User Researcher who turns

friction

strategic clarity

by diagnosing the gap between product assumptions and user reality, then identifying what could exist instead

A simple, minimalist, and geometric character design of a woman thinking with a smile while laying down on her stomach. Above her head there is a diagram of 3 data graphs and lightbulbs

The Ads Monetization Paradox

When streamers use Ads Manager to disable pre-rolls instead of optimize revenue, the problem isn't usability—it's solving for one maturity stage while serving another.

A simple, minimalist, and geometric character design of a woman with a magnify glass in her hand while stating at the case study underneath her.

Uncovering Hidden Engagement Patterns

Most teams optimize for users they can measure. I found the opportunity in the ones they couldn't.

“Unlocking what products could be”

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Made with by nayeri

© 2025 All Rights Reserved

Meet Nayeri, a systematic User Researcher who turns

friction

strategic clarity

by diagnosing the gap between product assumptions and user reality, then identifying what could exist instead

A simple, minimalist, and geometric character design of a woman thinking with a smile while laying down on her stomach. Above her head there is a diagram of 3 data graphs and lightbulbs

The Ads Monetization Paradox

When streamers use Ads Manager to disable pre-rolls instead of optimize revenue, the problem isn't usability—it's solving for one maturity stage while serving another.

A simple, minimalist, and geometric character design of a woman with a magnify glass in her hand while stating at the case study underneath her.

Uncovering Hidden Engagement Patterns

Most teams optimize for users they can measure. I found the opportunity in the ones they couldn't.

“Unlocking what products could be”

email button
Linkedin Button

Made with by nayeri

© 2025 All Rights Reserved

Linkedin Button

Meet Nayeri, a systematic User Researcher who turns

friction

strategic clarity

by diagnosing the gap between product assumptions and user reality, then identifying what could exist instead

A simple, minimalist, and geometric character design of a woman thinking with a smile while laying down on her stomach. Above her head there is a diagram of 3 data graphs and lightbulbs

The Ads Monetization Paradox

When streamers use Ads Manager to disable pre-rolls instead of optimize revenue, the problem isn't usability—it's solving for one maturity stage while serving another.

A simple, minimalist, and geometric character design of a woman with a magnify glass in her hand while stating at the case study underneath her.

Uncovering Hidden Engagement Patterns

Most teams optimize for users they can measure. I found the opportunity in the ones they couldn't.

“Unlocking what products could be”

email button
Linkedin Button

Made with by nayeri

© 2025 All Rights Reserved

Linkedin Button