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Meet Nayeri a systematic design user researcher who
turns friction into strategic direction
by illuminating and analyzing the hidden paradoxes between product assumptions & user reality.
Diagnosing the Hidden Ads Monetization Paradox
How a 'revenue avoidance' paradox revealed a user maturity mismatch, shifting product focus from tactical feature education to a user lifecycle-based strategic alignment.
Semi-structured interviews + Usability Testing
Uncovering Hidden Engagement Patterns
How a deep dive into user behavior revealed that passive participation wasn't a retention problem but an untapped engagement style.
Behavioral Experimentation
Mapping Engagement Nuances in Undefined User Landscapes
Case study coming soon...
Mixed-Methods
“Illuminating and analyzing what's hidden in plain sight”
Made with by nayeri
© 2025 All Rights Reserved
Meet Nayeri a systematic design user researcher who
turns friction into strategic direction
by illuminating and analyzing the hidden paradoxes between product assumptions & user reality.
Diagnosing the Hidden Ads Monetization Paradox
How a 'revenue avoidance' paradox revealed a user maturity mismatch, shifting product focus from tactical feature education to a user lifecycle-based strategic alignment.
Semi-structured interviews + Usability Testing
Uncovering Hidden Engagement Patterns
How a deep dive into user behavior revealed that passive participation wasn't a retention problem but an untapped engagement style.
Mapping Engagement Nuances in Undefined User Landscapes
Case study coming soon...
Mixed-Methods
“Illuminating and analyzing what's hidden in plain sight”
Made with by nayeri
© 2025 All Rights Reserved
Meet Nayeri a systematic design user researcher who
turns friction into strategic direction
by illuminating and analyzing the hidden paradoxes between product assumptions & user reality.
Diagnosing the Hidden Ads Monetization Paradox
How a 'revenue avoidance' paradox revealed a user maturity mismatch, shifting product focus from tactical feature education to a user lifecycle-based strategic alignment.
Semi-structured interviews + Usability Testing
Uncovering Hidden Engagement Patterns
How a deep dive into user behavior revealed that passive participation wasn't a retention problem but an untapped engagement style.
Behavioral Experimentation
Mapping Engagement Nuances in Undefined User Landscapes
Case study coming soon...
Mixed-Methods
“Illuminating and analyzing what's hidden in plain sight”
Made with by nayeri
© 2025 All Rights Reserved